The club might not be the best place to find a lover but social media is. Ed Sheeran teased the world and his fans on social media last night that he was on the verge of releasing a new single. On Sunday he put a video up on his offical Facebook account in which he slowly raises a sign that reads “New music coming Friday!!”. That video attracted 775,000 reactions, 154,000 comments and a massive 17 million views. Eat that Beyonce.
Currently as I write this piece #EelcomeBackEd is trending #1 on Twitter, heralding the award winning singer’s return to centre stage and the hearts of tweenies everywhere.
Johnny McDaid and Steve Mac got involved early on to cowrite “Shape of You” with Ed while his other newly entitled piece “Castle on the Hill” adopts a much more dramatic and rhythmic vibe to it than previous work Ed has done.
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